There isn’t much in my wife’s Personal Health Record that hasn’t been shared on the Internet. When she became pregnant two years ago she decided to use the web to learn as much as possible about the wonderful and terrifying uncertainties of pregancy. She participated in the WebMD message boards with other women, candidly sharing her difficulties and observations in a very public forum. The women that made up her community on the boards were from all over the country. They had different ethnic, economic and social backgrounds. Their perspective differences ran the gamut. But pregnancy was their common ground. (more…)

It might be considered old news now, but Google and Cleveland Clinic have teamed up to provide patients’ health information through a secured Google account.  After running a wildly successful patient portal with over 100,000 participants, this seems to bypass the hospital-specific portal and extend it to a patient’s private account.  Is this the future of patient health information?

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Alright, so I know I have a tendency to ask more often than tell/inform on the blog, but I like to provoke people’s thoughts and responses. In the future I might revisit my studies in usability - but until then, you’re stuck answering my industry-provoking questions.

This question has less to do with our websites that we manage and more to do with some of the internal processes that we all face at one time or another.

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In today’s corporate world there seems to be an emphasis on creating and maintaining a strong brand identity. Of course, as we all know, this isn’t a priority for everyone. We often get requests from doctors and nurses for shirts or other items with completely off-the-wall logos or additions to our logos. But sometimes it isn’t the big thing that makes a brand identity; it’s many small things that complete an already-existing brand identity. And for that reason, I’d like to introduce you to the favicon. (more…)