Comments on: Why Social Media Works http://webiscope.com/2008/10/why-social-media-works/ Internet Healthcare Collaboration Wed, 07 Jan 2009 14:14:44 +0000 http://wordpress.org/?v=2.6.2 By: Ed Bennett http://webiscope.com/2008/10/why-social-media-works/#comment-485 Ed Bennett Tue, 11 Nov 2008 21:22:00 +0000 http://webiscope.com/?p=130#comment-485 You can add the University of Maryland Medical Center to the list: http://twitter.com/ummc/ You can add the University of Maryland Medical Center to the list:

http://twitter.com/ummc/

]]> By: MedTouch PRO » MedTouch PRO Industry Insights - November 3, 2008 http://webiscope.com/2008/10/why-social-media-works/#comment-484 MedTouch PRO » MedTouch PRO Industry Insights - November 3, 2008 Mon, 03 Nov 2008 21:47:03 +0000 http://webiscope.com/?p=130#comment-484 [...] Needham, a writer for Webiscope, has a great review on social media, as well as a long list of hospitals currently using Twitter to get the word [...] [...] Needham, a writer for Webiscope, has a great review on social media, as well as a long list of hospitals currently using Twitter to get the word [...]

]]> By: Marc Needham http://webiscope.com/2008/10/why-social-media-works/#comment-478 Marc Needham Thu, 02 Oct 2008 18:54:38 +0000 http://webiscope.com/?p=130#comment-478 Angela - it is mostly a side-of-my-desk kind of thing but, as Bill pointed out, most of it is automated - fed by RSS feeds from our main website. When I get in most mornings I run a quick saved search I have for Twitter and hit a couple of our sites to make sure nothing wacky is going on. The rest email me when there is activity, like a comment to approve/reject. We also have a couple of major projects in a holding pattern right now and some of the spare cycles have been used to get these little presences rolling. Bill - it falls on my and my team's shoulders. Our customer service department was involved when we set up our response matrix for general inquiries received through the website. We _kind of_ use the same matrix to determine how best to respond to social media situations. Since Bill isn't mentioning it, here's another for the list above: *Henry Ford Health System*, MI: http://twitter.com/HenryFordNews Angela - it is mostly a side-of-my-desk kind of thing but, as Bill pointed out, most of it is automated - fed by RSS feeds from our main website. When I get in most mornings I run a quick saved search I have for Twitter and hit a couple of our sites to make sure nothing wacky is going on. The rest email me when there is activity, like a comment to approve/reject.

We also have a couple of major projects in a holding pattern right now and some of the spare cycles have been used to get these little presences rolling.

Bill - it falls on my and my team’s shoulders. Our customer service department was involved when we set up our response matrix for general inquiries received through the website. We _kind of_ use the same matrix to determine how best to respond to social media situations.

Since Bill isn’t mentioning it, here’s another for the list above:

*Henry Ford Health System*, MI:
http://twitter.com/HenryFordNews

]]> By: Bill Ferris http://webiscope.com/2008/10/why-social-media-works/#comment-477 Bill Ferris Thu, 02 Oct 2008 12:08:28 +0000 http://webiscope.com/?p=130#comment-477 @Marc - Great stuff and thanks for the list. At Scripps who is charged with keeping up with the Tweets? Is it you, someone in PR? @Angela - In terms of updating on Twitter, there's a 3rd party service called Twitterfeed that will take a RSS feed and automatically generate a Tweet when new items are added. So if your news releases are in a feed, that portion can be done automatically at least. @Marc - Great stuff and thanks for the list. At Scripps who is charged with keeping up with the Tweets? Is it you, someone in PR?

@Angela - In terms of updating on Twitter, there’s a 3rd party service called Twitterfeed that will take a RSS feed and automatically generate a Tweet when new items are added. So if your news releases are in a feed, that portion can be done automatically at least.

]]> By: Angela Gow http://webiscope.com/2008/10/why-social-media-works/#comment-476 Angela Gow Wed, 01 Oct 2008 23:10:06 +0000 http://webiscope.com/?p=130#comment-476 How do you find the time or prioritize time to update these other social media outlets? I'm sure we can all relate to the challenges of keeping our own website current, not sure where I would find the time to update several other places. It is great to see that so many other health care organizations are embracing this. I think that each one that does, makes our case to the powers that be stronger. How do you find the time or prioritize time to update these other social media outlets? I’m sure we can all relate to the challenges of keeping our own website current, not sure where I would find the time to update several other places.

It is great to see that so many other health care organizations are embracing this. I think that each one that does, makes our case to the powers that be stronger.

]]> By: Marc Needham http://webiscope.com/2008/10/why-social-media-works/#comment-475 Marc Needham Wed, 01 Oct 2008 16:35:34 +0000 http://webiscope.com/?p=130#comment-475 ... and mine since I'm on a roll: http://twitter.com/mneedham … and mine since I’m on a roll:
http://twitter.com/mneedham

]]> By: Marc Needham http://webiscope.com/2008/10/why-social-media-works/#comment-474 Marc Needham Wed, 01 Oct 2008 16:23:17 +0000 http://webiscope.com/?p=130#comment-474 Thanks Aaron! This post actually evolved from an email I sent to some of our execs explaining our social media presences. As promised, here is a (partial) list of hospitals, health systems and healthcare orgs using Twitter. Please add to it if you notice any missing: Scripps Health, San Diego, CA: http://twitter.com/ScrippsHealth UW Health, Madison, WI: http://twitter.com/uwhealth Gwinnett Medical Center, Gwinnett County, GA: http://twitter.com/GwinnettMedical Hartford Hospital, Hartford, CT: http://twitter.com/hartfordhosp Children's Medical Center, Dallas, TX: http://twitter.com/ChildrensTheOne Swedish Medical Center, Seattle, WA: http://twitter.com/swedish St. Jude Children's Research Hospital, Memphis, TN: http://twitter.com/StJude University of Tennessee Health Science Center, Memphis, TN: http://twitter.com/uthsc East Texas Medical Center, Tyler, TX: http://twitter.com/ETMC University of Texas M. D. Anderson Cancer Center, Houston, TX: http://twitter.com/MDAnderson_News University of Minnesota School of Public Health, Minneapolis, MN: http://twitter.com/publichealthmn University of Nebraska Medical Center, Omaha, NE: http://twitter.com/unmc Sherman Health, Elgin, IL: http://twitter.com/ShermanHealth Memorial Healthcare, Owosso, MI: http://twitter.com/Memorial_Owosso Oregon Health & Science University, Portland, OR: http://twitter.com/OHSUNews Mayo Clinic, Rochester, MN; Jacksonville, FL: http://twitter.com/mayoclinic Carolinas Medical Center, Charlotte, NC: http://twitter.com/Carolinas MUSChealth, Charleston, SC: http://twitter.com/MUSChealth OSU Medical Center, Columbus, OH: http://twitter.com/OSUMC American Red Cross: http://twitter.com/RedCross National Institutes of Health, Bethesda, MD: http://twitter.com/NIHforHealth Womenshealth.gov: http://twitter.com/womenshealth American Public Health Association: http://twitter.com/PublicHealth Healthcare Information and Management Systems Society: http://twitter.com/HIMSS American Cancer Society: http://twitter.com/AmericanCancer The Leukemia & Lymphoma Society: http://twitter.com/llsusa Thanks Aaron! This post actually evolved from an email I sent to some of our execs explaining our social media presences.

As promised, here is a (partial) list of hospitals, health systems and healthcare orgs using Twitter. Please add to it if you notice any missing:

Scripps Health, San Diego, CA:
http://twitter.com/ScrippsHealth

UW Health, Madison, WI:
http://twitter.com/uwhealth

Gwinnett Medical Center, Gwinnett County, GA:
http://twitter.com/GwinnettMedical

Hartford Hospital, Hartford, CT:
http://twitter.com/hartfordhosp

Children’s Medical Center, Dallas, TX:
http://twitter.com/ChildrensTheOne

Swedish Medical Center, Seattle, WA:
http://twitter.com/swedish

St. Jude Children’s Research Hospital, Memphis, TN:
http://twitter.com/StJude

University of Tennessee Health Science Center, Memphis, TN:
http://twitter.com/uthsc

East Texas Medical Center, Tyler, TX:
http://twitter.com/ETMC

University of Texas M. D. Anderson Cancer Center, Houston, TX:
http://twitter.com/MDAnderson_News

University of Minnesota School of Public Health, Minneapolis, MN:
http://twitter.com/publichealthmn

University of Nebraska Medical Center, Omaha, NE:
http://twitter.com/unmc

Sherman Health, Elgin, IL:
http://twitter.com/ShermanHealth

Memorial Healthcare, Owosso, MI:
http://twitter.com/Memorial_Owosso

Oregon Health & Science University, Portland, OR:
http://twitter.com/OHSUNews

Mayo Clinic, Rochester, MN; Jacksonville, FL:
http://twitter.com/mayoclinic

Carolinas Medical Center, Charlotte, NC:
http://twitter.com/Carolinas

MUSChealth, Charleston, SC:
http://twitter.com/MUSChealth

OSU Medical Center, Columbus, OH:
http://twitter.com/OSUMC

American Red Cross:
http://twitter.com/RedCross

National Institutes of Health, Bethesda, MD:
http://twitter.com/NIHforHealth

Womenshealth.gov:
http://twitter.com/womenshealth

American Public Health Association:
http://twitter.com/PublicHealth

Healthcare Information and Management Systems Society:
http://twitter.com/HIMSS

American Cancer Society:
http://twitter.com/AmericanCancer

The Leukemia & Lymphoma Society:
http://twitter.com/llsusa

]]> By: Aaron Holbrook http://webiscope.com/2008/10/why-social-media-works/#comment-473 Aaron Holbrook Wed, 01 Oct 2008 16:17:17 +0000 http://webiscope.com/?p=130#comment-473 Great post Marc! It's always interesting trying to explain these types 'Social Media' to your superior - the social aspect of the new internet is such a powerful engine, hopefully we can all help bring healthcare into the present. Great post Marc! It’s always interesting trying to explain these types ‘Social Media’ to your superior - the social aspect of the new internet is such a powerful engine, hopefully we can all help bring healthcare into the present.

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