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	<title>Comments on: Angels in the Outfield</title>
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	<link>http://webiscope.com/2009/03/angels-in-the-outfield-2/</link>
	<description>Internet Healthcare Collaboration</description>
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		<title>By: swanie</title>
		<link>http://webiscope.com/2009/03/angels-in-the-outfield-2/comment-page-1/#comment-529</link>
		<dc:creator>swanie</dc:creator>
		<pubDate>Wed, 04 Mar 2009 18:55:32 +0000</pubDate>
		<guid isPermaLink="false">http://webiscope.com/?p=125#comment-529</guid>
		<description>One more note ... another enemy is redundant information (e.g., number of beds, phone numbers, etc.) ... information that&#039;s repeated throughout the site. When that information changes, it can be a nightmare to remember all the instances of that information and manually changing it.

Therefore, single-point editing is crucial and the Web Heroes play a big role.

Every page on our site is assigned a Web Hero to love and nurture it. No page goes up without a web hero assigned to it. AND, the only place that information exists is on that page ... no where else. If information MUST exist in multiple locations, then we build a component. When we update the component, then every instance of that component is automatically updated throughout the site.</description>
		<content:encoded><![CDATA[<p>One more note &#8230; another enemy is redundant information (e.g., number of beds, phone numbers, etc.) &#8230; information that&#8217;s repeated throughout the site. When that information changes, it can be a nightmare to remember all the instances of that information and manually changing it.</p>
<p>Therefore, single-point editing is crucial and the Web Heroes play a big role.</p>
<p>Every page on our site is assigned a Web Hero to love and nurture it. No page goes up without a web hero assigned to it. AND, the only place that information exists is on that page &#8230; no where else. If information MUST exist in multiple locations, then we build a component. When we update the component, then every instance of that component is automatically updated throughout the site.</p>
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		<title>By: swanie</title>
		<link>http://webiscope.com/2009/03/angels-in-the-outfield-2/comment-page-1/#comment-528</link>
		<dc:creator>swanie</dc:creator>
		<pubDate>Wed, 04 Mar 2009 18:50:02 +0000</pubDate>
		<guid isPermaLink="false">http://webiscope.com/?p=125#comment-528</guid>
		<description>Hi Thomas,

With that many pages, it&#039;s impossible to combat content obsoletion with centralized content management. Visitors expect current, accurate, complete and germane content. Decentralized content management is a must for us.

So, we run a &#039;Web Hero&#039; program here ... we haven&#039;t upgraded our CMS, so I haven&#039;t been able to do a full decentralized web content management routine exactly the way I&#039;d like to, but I do have about 70 people throughout the hospital looking over their pages.

So, what does it take to be a &#039;web hero?&#039;

First, what we don&#039;t want is Jimmy who just put up a Blogger blog for his cousin last week.

No, the person MUST have 1. authority, 2. need, and 3. time for their department.

Auditing web pages is their number one job. But I also work with the web heroes  to develop new web projects. It works pretty well.

I maintain a Web Hero group e-mail list and blog. I communicate &quot;what&#039;s up with web&quot; EVERY WEEK to keep them informed AND engaged. On the blog, I post news, tips, and reports. People leave comments, people comment on the comments, and we get some good critical conversations going.

From what I can tell so far, people appreciate the regular communication and greater ownership in web operations.

Eventually, I hope to upgrade our CMS to give them full web authorship ... we&#039;re going to keep it simple. Web Heroes will be able to &#039;edit&#039; any web page. The change doesn&#039;t go live right away, but enters a review publication stage. I make it clear that our department serves as the covenance police ... they seem to understand and agree. The purpose of the publication stage is not to control, but to help. Once an edit is approved by our department, it then goes live.

A user-friendly CMS is critical for this program to work. If it&#039;s hard to use, they won&#039;t use it. I&#039;m not so fond of our current CMS ... we&#039;ll see how the upgrade goes.</description>
		<content:encoded><![CDATA[<p>Hi Thomas,</p>
<p>With that many pages, it&#8217;s impossible to combat content obsoletion with centralized content management. Visitors expect current, accurate, complete and germane content. Decentralized content management is a must for us.</p>
<p>So, we run a &#8216;Web Hero&#8217; program here &#8230; we haven&#8217;t upgraded our CMS, so I haven&#8217;t been able to do a full decentralized web content management routine exactly the way I&#8217;d like to, but I do have about 70 people throughout the hospital looking over their pages.</p>
<p>So, what does it take to be a &#8216;web hero?&#8217;</p>
<p>First, what we don&#8217;t want is Jimmy who just put up a Blogger blog for his cousin last week.</p>
<p>No, the person MUST have 1. authority, 2. need, and 3. time for their department.</p>
<p>Auditing web pages is their number one job. But I also work with the web heroes  to develop new web projects. It works pretty well.</p>
<p>I maintain a Web Hero group e-mail list and blog. I communicate &#8220;what&#8217;s up with web&#8221; EVERY WEEK to keep them informed AND engaged. On the blog, I post news, tips, and reports. People leave comments, people comment on the comments, and we get some good critical conversations going.</p>
<p>From what I can tell so far, people appreciate the regular communication and greater ownership in web operations.</p>
<p>Eventually, I hope to upgrade our CMS to give them full web authorship &#8230; we&#8217;re going to keep it simple. Web Heroes will be able to &#8216;edit&#8217; any web page. The change doesn&#8217;t go live right away, but enters a review publication stage. I make it clear that our department serves as the covenance police &#8230; they seem to understand and agree. The purpose of the publication stage is not to control, but to help. Once an edit is approved by our department, it then goes live.</p>
<p>A user-friendly CMS is critical for this program to work. If it&#8217;s hard to use, they won&#8217;t use it. I&#8217;m not so fond of our current CMS &#8230; we&#8217;ll see how the upgrade goes.</p>
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